A2P 10DLC allows businesses to send application-to-person text messages (A2P) using local long codes. This resource contains a breakdown of all fees being charged by carriers to register 10DLC brands and campaigns and send messages using 10DLC numbers. This resource also contains other fees charged by carriers for activities related to 10DLC. and non-compliance fees charged by carriers relating to 10DLC.
All fees charged by carriers are passed through by SUMOFIBER to our customers with no added cost.
10DLC Registration Fees
Brand registration | $4, one time |
Campaign registration | $15 per campaign, one-time (manual vetting fee as of January 26th, 2023) |
Monthly cost | $2-10/month per campaign, dependent on use case.
Campaign fees are billed for 3 months initially, then subsequently on a monthly recurring basis. |
T-Mobile Non-Recurring 10DLC Messaging Fees
T-Mobile Special Business Review Request | T-Mobile requires this review if you require a daily maximum volume that exceeds 200,000 messages per brand.
Cost: $5,000, one time
This fee is currently waived until further notice. |
T-Mobile Number Pool Request | This applies if your campaign or use case requires 50 or more phone numbers (10DLC addresses) attached to a given brand.
Cost: $2,000, one time |
T-Mobile Campaign Activation - Sole Proprietor use case | One-time fee for each campaign registered.
Cost: $1, one time |
T-Mobile NNID Registration | This pass-through fee is charged where a customer requires the creation and use of an NNID separate from the default NNID that SUMOFIBER provides to be used for new 10 DLC programs.
Cost: $2,000, one time |
T-Mobile 10DLC Non-Compliance Fees
Text enablement | This pass-through fee is applied if T-Mobile receives a complaint where you or your message sender text-enables a 10-digit NANP telephone number and sends messages prior to verification of message sender ownership and/or letter of authorization.
Cost: $10,000 per violation |
Grey Route | This pass-through fee is applied if A2P messages are sent over P2P routes.
Cost: $10 per message
This fee is currently not being charged until further notice. |
10DLC Long Code Program Evasion | This pass-through fee is applied if a program is found to be using techniques like snowshoeing, dynamic routing, or non-approved number replacement.
Cost: $1,000 per violation |
Content Violation | This pass-through fee is applied for each unique instance of the third or any subsequent notification of content violating the T-Mobile Code of Conduct involving the same content provider. This includes SHAFT (Sex, Hate, Alcohol, Firearms, Tobacco) violations, spam, phishing, and messaging that meets the Severity 0 violation threshold per the CTIA Short Code Monitoring Handbook.
Cost: $10,000 per violation |